The age old question every small business owner asks themselves before stepping into the world of food manufacturing. What's the difference between putting your product in say, a box rather than a stand up pouch? Can opting for flexible packaging really help with your product sales? Keep reading to find out more ...
How important is branding? Could a simple redesign become the game-changer you were looking for? It was for the mother and daughter duo who created the swedish based snack company, Get Raw. While we did not manufacture the flexible packaging featured in this article, we do have the capabilities to produce similar products.
We had the amazing opportunity to have our managing director, Ross Read, speak at Print21 + PKN LIVE forum in Sydney. The forum focussed on new developments in the packaging and print world, where Ross was part of a panel of three addressing the game changing technologies that is driving the digital print industry
How do you ensure your new food brand commands immediate attention from passing shoppers? Discover the 4 vital things you need to know about your product's centre seal bags design today.
So, you've managed to get your products into the supermarket… now what? How do you make sure your brand stands out from the seemingly endless choice of similar products displayed nearby?
If you're a start-up product business, you probably lack the marketing spend and visibility of established brands but there's one thing you can do to beat them at their own game.